Head of Performance Marketing

Vienna - Full-Time - m/f/d

GoStudent is a scale-up, venture-backed, Edtech platform disrupting the tutoring market and bridging the knowledge gaps of young students. We want to shape the future of learning as the first digital tutoring platform, truly dedicated to the idea of “Students first”, with products that are perfectly tailored to the fast-paced & digital lifestyle of today's students.

We aim at a 5X-10X growth in the next 12 months in DACH and international markets. This is why we need you to feed the sales pipeline with thousands of qualified leads! This is a unique opportunity to make a significant impact in Education. Are you up to the challenge?

What you’ll do:

  • Design and lead implementation of growth strategy by using paid channels to acquire new leads for the sales team
  • Lead rapid experimentation of new channels, campaigns, creative, incentives, and approaches for the purpose of building scalable solutions
  • Lead a team of performance marketers to drive marketing strategy, campaign ideation, execution, and analysis
  • Conduct regular research to identify new marketing trends and technologies and bring new ideas to optimize the marketing mix and realize ambitious growth
  • Develop a data-driven approach to prioritize, evaluate, and optimize marketing experiments and report key findings to the executive team on a recurring basis
  • Collaborate with other departments to collect marketing ideas and implement new concepts

Who you are:

  • 6+ years of B2C Performance Marketing experience in a fast-growth company
  • Data-driven personality with the ability to synthesize, analyze and interpret data (including KPI reports) and transfer into actionable steps
  • Have deep understanding of marketing technologies and media platforms (e.g. Facebook, Google, etc.)
  • Thrive in a fast-paced and innovative environment: you get bored with routine and crave for knowledge and new experience
  • Leadership presence; experience leading people and/or projects
  • Proactive, getting-it-done mindset - you are not afraid to get your hands dirty
  • Working proficiency in English and German

What we offer you:

  • An annual gross salary starting at €60.000,- + possibility for equity
  • International relocation expenses covered
  • A unique opportunity to be an early member of a rapidly growing team with a fast-track career opportunity
  • An amazing and flexible startup atmosphere with highly motivated, young and open-minded colleagues
  • Flexible working hours, partly from home and in our modern office in the 2nd district in Vienna, 5-min walking distance from Praterstern train station
  • Team events on a regular basis and an amazing roof-top terrace with a view
  • Coffee and snacks for free all week, beer and wine on Friday evenings
  • International surroundings with private courses to improve your language skills

You believe you are the perfect fit for the Head of Performance Marketing position? Apply now and join our team of 70+ employees, 1.000+ tutors and 4.000+ customers (growing at 20% MoM!) and be part of the change in Education!

You want more? Check out what our team members say about GoStudent on Kununu and visit our Instagram career page for a behind the scenes glimpse!

Willkommen! Bei Fragen helfe ich gerne weiter :)