Build the no. 1 global school with us!

Performance Marketing Manager DACH

Berlin - German - m/w/d

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Perks:

Flexibility Fast-Track-Career Team Events

Are you an ANALYTICAL, CREATIVE, and experienced Marketer? Are you AMBITIOUS, resilient and driven by hyper-growth? Then, you found the perfect job! GoStudent is looking for a Performance Marketing superstar.

At GoStudent, we work passionately every day to fulfill our mission in building the #1 global school! Headquartered in Vienna and founded in 2016, Gostudent is the leading, scale-up, venture-backed Edtech platform. Now valued at over €3bn with the help of national and international investors such as Coatue, Leftlane Capital, Prosus and DN capital, we’re growing at 20 percent MoM and aiming for 5x-10x growth within our international markets in the next 12 months!

Your tasks:

  • You own all performance marketing activities for your market(s), including strategizing, planning, budgeting, executing, and reporting on all performance activities.
  • Optimize ROAS, plan how to best allocate budget, and identify opportunities for expansion & scaling new and existing performance marketing channels.
  • Manage Paid Search, Social, Display and Video performance marketing campaigns for your market(s), from launch, to optimization and reporting.
  • Be accountable for reaching our aggressive growth targets in terms of quantity, quality, spend and efficiencies for all the markets in your portfolio.
  • Work with a wide range of stakeholders including our Creative Studio, Data teams, Product/Tech team and project managers to support the improvement the customer experience across the full funnel.
  • Conduct regular research to understand your audience, find inspiration for top-notch campaigns and pitch campaigns that capture the attention of the target audience.
  • Lead rapid experimentation of new channels, campaigns, creative, landing pages, incentives, and more.

Who you are:

  • 4+ years of B2C Marketing experience in a fast-growth company.
  • 4+ years of hands-on Google and Facebook Ads experience.
  • Experience with Google Analytics, SEO or any other marketing channels/tools a plus.
  • Thrive in a fast-paced and innovative environment: you get bored with routine and crave for knowledge and new experiences.
  • Excellent communicator, creative thinker and problem solver.
  • Hustler mentality: you get your hands dirty and do what it takes to bring results.
  • Comfortable working towards challenging targets and deadlines.
  • Fluent German & English speaker, any other European language a plus.

What we offer you:

  • A unique opportunity to join a rapidly growing scale-up with a fast-track career opportunity and the possibility to have a significant impact.
  • Join a company that is addressing a need for education and has long term impact on the life of students from all over the world.
  • Work with and learn from colleagues with extensive experience in all areas of performance marketing.
  • An exciting and flexible startup atmosphere with highly motivated, young and open-minded colleagues.
  • Flexible working remotely policy from our offices in other locations.
  • International environment with colleagues from all over the world and private courses to improve your language skills.

Our rapidly growing marketing team consists of 80+ amazing marketers centralized in Berlin, each specialised within their verticals of PR & Comms, SoMe, Content, SEO, Growth Hacking, Creative Studio, Consumer insights, Branding and Performance, and we are looking for the right people to join the team effort to drive our hypergrowth. If this sounds good to you - board the rocket, fast-track your career and revolutionize with us the world of tutoring!